Sodexo Operations LLC Unit Marketing Specialist in HUNTINGTON, West Virginia

Unit Description

Sodexo at Marshall University Home of the Thundering Herd, located in Huntington, WV is looking for a Marketing Specialist .

Are you Creative? have great presentation and 'people" skills? Sodexo at Marshall has a job for you. If you have experience developing and implementing effective marketing plans.

Marshall University is a large state university with two resident dining halls. Five retail locations with several brands as well as concessions and catering departments.

This positions supports the on-campus dining team by creating, customizing, implementing, and presenting marketing plans, strategies/programs, visual merchandising and social media in order to promote our dining program and drive sales. This person will have a high level of customer contact and must be comfortable assuming a leadership position during promotional events and presenting/speaking to students, parents, faculty and staff. This position requires strong presentation skills, excellent verbal and written communication skills,

Duties will include;

  • Coordinates and implements all unit marketing initiatives to drive sales growth, coordinates unit specific strategic business plan/marketing plans and its implementation, communication and evaluation.

  • Maintains and track research, customer feedback and satisfaction and reviews statistics and trends with appropriate managers. Tracks, analyze and report on results of marketing initiatives responsible for daily posts/tweet and monitoring of all applicable social media . Identifies needs and makes Recommendations for increasing sales. Creates and distributes monthly marketing calendar for retail/res. dining.

  • Participate in Marketing Conference calls and training.

  • Must have computer and web-based systems training or demonstrate the ability to use.

Position Summary

This position leads coordinated efforts in implementing and deploying unit marketing growth and customer satisfaction and retention strategies. Leads unit marketing plan development, implementation, communication and evaluation with analysis, training and engagement. Leads projects and is a resource for a strategic area. Can work as a project manager and/or liaison for marketing strategies, concepts and projects.

Key Duties

-Student Engagement: Engaging student body with promotions and programs to increase customer satisfaction and retention

-Partnerships: Partner with University for special events

-Web/Social Media: Increase Website and Social Media presence through Instagram, Twitter, Facebook, etc.

-Must have high energy, flexible, team oriented but work independently, and be a multi-tasker. Attention to detail, great communication skills and excellent interpersonal skills.

-Interacts with internal team members, media and public relations

-Ensures customers and Sodexo/SodexoMAGIC goals are aligned

-Coordinate all unit marketing initiatives to drive sales growth and track results

Qualifications & Requirements

Basic Education Requirement - High School Diploma, GED or equivalent

Sodexo is an EEO/AA/Minority/Female/Disability/Veteran employer.

System ID 65460

Location US-WV-HUNTINGTON

Relocation Yes - According to Grade

Category Marketing

Type Full-Time